During July 6-12, NRCA celebrated its first-ever National Roofing Week in part to tell the story of the growing importance of roof systems and in part to create an opportunity to talk about the great work professional roofing contractors do in their communities every day.
Thanks to Sen. Mark Kirk (R-Ill.), the week was recognized with a congressional proclamation, and NRCA did several things to promote it. Among those was a children's art contest conducted within the roofing industry for children in grades kindergarten through eighth grade. We had no idea what kind of response to expect and were pleasantly surprised to have about 30 entries from throughout the U.S. (A side note: Most entries reflected safety and security, including one that showed a roof keeping zombies out of a house.) We were even more pleasantly surprised when 1,700 votes were cast on our website to select the winners.
In addition, a group of Chicago-area volunteers, led by Bennett and Brosseau Roofing Inc., Romeoville, Ill.; Nations Roof LLC, Rolling Meadows, Ill.; Ridgeworth Roofing Co. Inc., Frankfort, Ill.; and Waukegan Roofing Co. Inc., Waukegan, Ill., performed some much-needed repairs on LYDIA Home Association, a century-old institution in Chicago that works with children from extremely difficult circumstances. With the help of materials donated by Karnak Corp., Clark, N.J., the facility got a roofing facelift; NRCA leaders in town for our Midyear Meetings raised an additional $3,850 for the organization, as well.
The week also featured a great deal of media attention; after all, just as homeowners and building owners don't think about their roofs until they have problems, the media don't report about roof system maintenance unless they are reminded to do so.