Of all the armed forces in the United States, the Marine Corps has been one of the most admired for its warfare skills, particularly its combat philosophy, "maneuver warfare." In The Marine Corps Way, two former Marines and a professor from the University of Pennsylvania's The Wharton School, Philadelphia, discuss how businesses can adopt leadership and strategic techniques used by the Marines to improve their business operations.
Maneuver warfare consists of using "speed, surprise and concentrated force to exploit an opponent's weakness and enables the Marines to achieve a maximum impact with limited resources." The authors believe if a business adopts principles prized by the Marines, it will be better able to compete. Those principles follow:
The authors write: "The Marine Corps' approach to leadership rests on the simple premise that motivating Marines to achieve a desired result requires that the leader first exert the effort and make the sacrifice that he is asking of his Marines. ... Feedback is clear, constructive, candid and regular; guidance is specific, thoughtful and individually tailored and intended to help the recipient grow both personally and professionally."