![]() |
|||||||||||||||
|
Advertising information
Editorial Overview Professional Roofing Special Sections 2008 Editorial Calendar Artwork Specifications (NOTE: New dimensions as of JUNE 2008 issue) Welcome to the National Roofing Contractors Association (NRCA), a nonprofit organization founded in 1886 and one of the U.S. construction industry's oldest and most respected trade associations. NRCA's membership comprises commercial and residential roofing, roof deck, sheet-metal and waterproofing contractors; design professionals, specifiers and roof consultants; roofing product, material and equipment manufacturers and distributors; and building owners. In addition, NRCA has more than 4,000 members in the U.S. and more than 250 international members representing 52 countries. Professional Roofing With the most diverse readership of any publication in the roofing industry, Professional Roofing reaches more than 25,000 leading roofing contractors, architects, engineers, consultants, building owners and suppliers. Professional Roofing magazine, NRCA's official monthly publication, keeps the industry up-to-date with timely and objective information about the roofing industry. Advocacy and Governmental Affairs NRCA is actively involved with every issue important to the roofing industry, including roof system performance, research, safety and health, government legislation and regulation, insurance, business management and education. NRCA doesn't just report on what is happening in the roofing community; its members and staff are the ones making things happen to advance the industry. NRCA is a loud voice on legislative affairs working closely with federal, state and local governments to promote fair and reduced regulatory practices and representing the needs of the industry in Washington, D.C. Roofing professionals rely on the inside information, support and networking provided by NRCA to develop and maintain thriving businesses in a highly competitive environment. Keeping Roofing Professionals Informed NRCA offers a wide variety of ongoing educational programs, as well as up-to-date industry publications that keep the industry informed about new technologies, business management, training, roofing solutions, insurance, safety and much more. Keeping Consumers Informed NRCA also provides roofing consumers with relevant, credible information that educates them about roofing materials and roof systems, answers questions about every aspect of roofing work and enables them to locate professional roofing contractors in their geographic areas. Your Marketing Plan NRCA's range of communication vehicles offers you a variety of opportunities to reach the industry's decision makers with your advertising message. To achieve maximum results, you will want to use a multifaceted marketing approach, complementing your company's marketing plan and budget. NRCA's professional advertising staff will develop a custom proposal based on your goals and budget. Communication Vehicles Because NRCA holds such a prominent position in the roofing industry, the information it provides is held in high esteem. When NRCA speaks, the industry listens. NRCA reaches members, roofing professionals and consumers in a number of ways. Professional Roofing magazine is sent to more than 25,000 subscribers each month, providing them with timely and reliable information. NRCA's Web site, www.nrca.net, has more than 234,500 user sessions each month (more than 2.8 million user sessions per year), with each averaging more than 7 1/2 minutes. Consumers make up about one-third of these sessions. NRCA's electronic newsletter, E-news, is sent to more than 5,000 roofing professionals every week. In addition, NRCA publishes an online membership directory and the NRCA Buyers Guidean online listing of roofing material, product and service providers that also is printed twice each year in Professional Roofing as a service to readers. For information about advertising in Professional Roofing, contact Jeff Jarvis, NRCA's director of advertising and membership, at (847) 299-9070, Ext. 7512, or e-mail jjarvis@nrca.net.
|
||||||||||||||