April 2007

Taking root | Focus

Focus not ratednot ratednot ratednot ratednot rated

Taking root

by Ambika Puniani Bailey
Be the first to comment

It's been said you can lead a horse to water, but you can't make it drink. Well, it seems the roofing industry is standing in front of a trough and becoming thirsty. As one of the oldest construction trades—and one that often has been skeptical of new techniques and systems—the roofing industry is ready to embrace the green building movement, let go of some of its hesitancy and welcome new opportunities.

At the 2007 International Roofing Expo held in March in Las Vegas, the trade show was full of exhibitors showing off products that address current demands for energy efficiency and sustainability, as well as environmentally friendly products.

And NRCA's SpecRight Program training session held the day before the trade show opened was sold out—contractors were eager to learn how to explain energy-efficiency issues to their clients.

It's obvious the demand for green building exists, and many roofing professionals and manufacturers are willing to meet that demand—not only through green roof systems but through reflective coatings, more efficient insulation, innovative design and quality application, and better and more frequent roof...

To read the article in its entirety, please log in or register (registration is free).

Log in or register for FREE access to this article and other Professional Roofing online content.

Not a professionalroofing.net user?

Register now for free access
  • Full access to every article
  • Online Web exclusive information
  • Photo gallery
  • Breaking news
  • Online classified ads

Already a professionalroofing.net user?

Log in now

User name:



Login help
Click here to have your user name and password emailed to you.

Comments (0) Login to post a comment or rating
There are no comments posted.