February 2013

The future is now

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Technology is changing how the roofing industry conducts business

by Karen L. Edwards
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Eight years ago there were no iPhones, and YouTube had just been introduced. Since the iPhone's release in 2007, more than 200 million have been purchased. And a year after its debut, YouTube was sold for $1.65 billion and now operates as a subsidiary of Google.

Emerging technologies such as these literally have changed the way we live. Millions of people use smart phones to receive news and information, play games, and connect with friends and family. What once seemed like something you only would see on "The Jetsons" has become the norm: The future definitely is now.

Late adopters left behind

From a business perspective, new technologies are developing at lightning speed. Historically, the construction industry and roofing contractors have been late adopters of new technology. It's not always easy to incorporate new technologies into a roofing business; however, not doing so is going to leave you far...

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