The term "playing nice" no longer applies only to the
kindergarten playground. Leaders know it also motivates employees
to increase performance willingly. Touted by experts for centuries,
researchers are lending credence to the value of being nice and
explaining why it works.
Fast forward 500 years to Jim Goodnight, president of SAS
Institute Inc., Cary, N.C., who understands exactly what
Machiavelli was saying. As the majority owner of the largest
privately owned software company in the U.S., Goodnight is renowned
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