Articles

  • What's in a name?

    • March 2017

    If your company uses trade names and trademarks, complying with the legal requirements for their use and protecting your ownership of them is a necessity. Learning how to take full advantage of legal protections and other resources designed to preserve a company's right to a trade name or trademark can help you claim your company's name.

  • When the search is over

    • March 2017

    Many roofing companies turn to the internet to look for leads, but finding quality leads online can be confusing, time-consuming and expensive. Quality lead generation depends on understanding and maximizing online search engines. Before investing in online marketing, take time to learn about different online lead generation techniques and determine which may be most beneficial for your company.

  • After the perfect storm

    • March 2017

    In the aftermath of a storm, swiftly restoring inhabitants' lives and homes requires a well-executed response. Roofing contractors can use electronic records management technology to mobilize quickly to help those affected by storms. Operational efficiency in the aftermath of severe weather events can be the key component to customer satisfaction and business growth.

  • Focus

    • February 2017

    All construction trades are having difficulty finding and recruiting new workers.

;