Articles

Associations allow competitors to set aside their differences and work together.

NRCA's testing of polymer-modified bitumen sheets reveals mixed results.

ROOFPAC's success depends on member support and participation.

The ongoing debate over the potential cancer-causing effects of asphalt fume exposures during hot roofing work recently has taken a positive turn after the publication of a new quantitative risk assessment (QRA). The QRA, conducted by risk sciences consulting firm Gradient, Cambridge, Mass., found human studies do not support roofing asphalt as a risk factor for lung cancer.

The roofing industry currently is experiencing a shortage of roofing workers as a result of the effects of the Great Recession and an aging workforce. One company, Advanced Roofing Inc., Fort Lauderdale, Fla., shares how it successfully created an apprenticeship program designed to encourage participants to pursue long-term careers in the industry.

Many roofing professionals examine online metrics as a measure of their companies' success and some turn to lead-generation companies to boost their results. But roofing professionals must be aware all leads are not created equal. Lead-generation services sometimes use unscrupulous methods to deliver website clicks, online visitors, telephone calls and social media followers that actually don’t result in sales.